Game-Based Learning Proving Pivotal to Solve Talent Crisis in the Automobile Industry

The Fédération Internationale de l'Automobile, or FIA, estimated in their annual report that features like shared-mobility models and remote diagnostics and repair will be the new normal by the end of the decade.

The rapidly growing automobile industry has become increasingly challenged by the critical task of acquiring and retaining high-value talent. The rise in demand for electronic vehicles, self-driving technology, and predictive maintenance services also presents great growth opportunities.

It makes it imperative that automobile manufacturers will have to manage the scarcity of relevant talent to ensure that they don't fall behind. Dealerships and insurance companies are also seeing a rise in demand for customized policies.

How Game-Based Learning enables working towards a goal and leads the performance quotient

Game-based learning is designed with the agenda of balancing out the knowledge required with gameplay. It is developed such as to enhance the ability of the player to retain and apply that knowledge in the real world.

It is one of the most successful techniques that has proved beneficial to leading automobile organizations. Automotive organizations are already dealing with disruptive innovations, evident from the promotion of Electronic Vehicles and alternative fuels, such as biogas or natural gas.

Game-based learning gives participants the avenue to focus on the directed learning as analysed by the organization’s specific needs and excel in it while being engaged. Many automobile manufacturers leverage game-based learning by creating highly customized game characteristics, challenges and principles to embed learning while at work.  Combined with effective storytelling it helps learners engage with real-world situations and develop critical decision-making abilities.

GBL gives two-fold learning and performance strategy benefit that hence helps in succeeding the market strategy.

1. It helps to mobilize new concepts & innovation, which supports the revolutionizing trends in the automobile industry such as diverse mobility, autonomous driving, electrification, and connectivity.
2. It stimulates problem–solving learning behavior in participants, allowing participants to break from existing learning behavior and explore new learning paradigms.

Over time, consumers are becoming much pickier about the kind of features they demand from a car driving experience. Internet of Cars is evident with digitization and customization demands, and companies that can meet these demands are experiencing enormous success.

The global automobile industry is on an edge of a major revolution, and by 2025 the car and its technology will look quite different. The technological changes transforming the car will also cause significant changes for the companies that make them.

Designing, manufacturing, and maintaining these features requires a capable team of experts. With how new most of this tech is, the few engineers, designers, and other trained professionals skilled in implementing these new technologies and experienced in the automobile industry are in extremely high demand. Thus, automobile companies are looking to train their employees in the specific niches of their industry. This is to build the desired experts who can contribute further to building innovative automobile solutions.

Being firm on learning objectives, linking learning to performance, and expecting real-time output are a few important decisions to push the boundaries for the innovative, competitive, and personalized auto experience. Game-based learning enables learning retention while participants experience the learning activities in a fun, engaging, and meaningful way to reach specific learning objectives on knowledge, skill, or attitude.

Ozemio has helped many companies globally to create customized learning and performance solutions. Our human-centric outcome-driven performance solutions have helped many automobile industry giants achieve their business objectives successfully.

Take a look at our few samples, and feel free to reach our expert for your customized solution.